Spotted on the wedding opportunity NE·TIGER launched "Feng" wedding dress

Yesterday, the reporter learned from the Northeast Tiger Fur Co., Ltd. that due to its favourable business opportunities in China, the company had just held a Chinese wedding dress with a theme of "Feng" and a rich "Chinese Red" color. The fashion conference and decided to open a new store in Shanghai next year. The “Feng” series of Chinese wedding dresses will also meet with Shanghai consumers.

The company currently has stores in Beijing, Qingdao, Harbin and other northern cities. Given that Shanghai is a fashion center in China, the company moved its headquarters from Beijing to Shanghai in 2005. According to Zhang Zhifeng, chairman and artistic director of the company, after the relocation of the head office, a product showroom was opened in Shanghai, mainly for long-term customers and foreign customers. After more than a year of adjustment and planning, it is ready to be in the prosperous business circle in Shanghai. Open a store, "The Bund, Nanjing West Road, Huaihai Zhong Road, Xintiandi are all in our consideration."

Northeast Tiger Fur Co., Ltd. has just held a Chinese wedding dress conference with the theme of "Feng" and a rich "Red Chinese" color. Zhang Zhifeng stated that due to the large market demand for Chinese wedding dresses, this will be the focus of the company's development in the next few years. “At present, the share of fur in our company accounts for 80%, and wedding dresses and evening dresses account for 20%. In the future, we will continue to increase the proportion of wedding dresses.” According to the national wedding consumption and development summit, China’s annual average of 10 million new couples is married, and the amount of annual spending due to marriage is as high as RMB 250 billion. In China's developed areas, brides wear multiple sets of wedding gowns at weddings, ranging from 3 sets to 5 sets or 6 sets, which has huge market potential.

According to Zhang Zhifeng, the most expensive wedding dress in the “Feng” series was named “Fengyi” (see picture), and was bought by famous movie star Zhou Xun for more than 160,000 yuan at an auction last month. At present, in the Beijing store, the “Feng” series of Chinese-style wedding dresses has been on the counter and customized services have been launched. Due to the use of expensive materials such as crystal, fur, and brocade, prices are at least 10,000 yuan. He said that despite the arrival of the cabinet, many orders have been received.